Corporate Social Responsibility Archives - An Economic View of the Environment

About six month ago, I posted an essay at this blog (The IPCC at a Crossroads, February 26, 2015) highlighting some of the challenges faced by the Intergovernmental Panel on Climate Change (IPCC), which plays an important role in global climate change policy around the world. [In previous essays at this blog, I wrote about problems with the IPCC process (Is the IPCC Government Approval Process Broken?, April 25, 2014) and about its significant merits (Understanding the IPCC: An Important Follow-Up, May 3, 2014; The Final Stage of IPCC AR5 – Last Week’s Outcome in Copenhagen, November 4, 2014)].

A Key Moment to Think About the Future of the IPCC

Now is an important moment to think carefully about the path ahead for this much-maligned and much-celebrated organization, because in early October of this year, the 195 member countries of the IPCC (who together constitute this “intergovernmental panel”) will meet in plenary in Dubrovnik, Croatia, to elect a new Chair, who will lead the IPCC’s Sixth Assessment Report (AR6). There are some excellent candidates for the chairmanship. I hope they see (and read) today’s essay.

As I’ve said before, the IPCC is at a crossroads. Despite its many accomplishments, this institution, like many large institutions, has experienced severe growing pains. Its size has increased to the point that it has become cumbersome, it sometimes fails to address the most important issues, and – most striking of all – it is now at risk of losing the participation of the world’s best scientists, due to the massive burdens that participation entails.

In February of this year, we (Harvard) co-sponsored a three-day workshop on the future of international climate-assessment processes in Berlin, Germany, to take stock and reflect on lessons learned in past assessments – including those of the IPCC – as a means to identify options for improving future assessments. The workshop (titled “Assessment and Communication of the Social Science of Climate Change: Bridging Research and Policy”) was co-organized by: Fondazione Eni Enrico Mattei (FEEM, Italy), the Harvard Project on Climate Agreements (USA), the Mercator Research Institute on Global Commons and Climate Change (MCC, Germany), and the Stanford Environmental and Energy Policy Analysis Center (USA). The workshop was funded, in part, by the Alfred P. Sloan Foundation.

How Can the IPCC and its Procedures be Improved?

In an essay published in the Review of Environment, Energy and Economics (“Assessment and Communication of the Social Science of Climate Change: Bridging Research and Policy.”), Carlo Carraro (FEEM), Charles Kolstad (Stanford), and I offered our thoughts on the path ahead, drawing on our reflections on the Berlin workshop. We described a set of challenges and opportunities facing the IPCC, and provided options for future improvements. Here are some excerpts in five key areas.

1. The IPCC could better integrate and coordinate across IPCC Working Groups, as well as enhance interaction between scientists and governments.

The scoping process could include more interaction between governments and scientists, driven by policy questions governments want answered and issues scientists feel need addressing. More experts could be involved in the process leading up to scoping meetings so that draft outlines going into scoping meetings might better reflect broad scientific consensus.

Feedback among policymakers, scientists, and other stakeholders during the assessment process could be improved. A lack of coordination and discussion between policymakers and scientists during the scoping and writing process has sometimes led to controversies and misunderstanding at the Summary for Policymakers (SPM) government approval sessions, which might have been avoided through earlier consultation

The Chair of the IPCC could enhance coordination among Working Groups. The Chair could improve coordination between Working Groups at multiple stages of the assessment process, including in the preparation of the Synthesis Report (SYR).

Special Reports could be developed to more flexibly target emerging issues, develop closer interactions between Working Groups, and inform future Assessment Reports. Shorter reports would be easier to produce and involve shorter turnaround times.

2. The IPCC could enhance its interface with social scientific disciplines and communities.

Involving experts from a more diverse set of social-scientific communities in the scoping process, prior to scoping meetings, could enhance the quality of the Working-Group outlines and reports. Scholars from a wider range of fields might contribute to the scoping process by suggesting policy-relevant questions and by indicating which questions from policymakers are most amenable to response.

The IPCC leadership could strengthen engagement with relevant research communities that may initiate research projects and consortia to address gaps of knowledge identified in the IPCC scoping or assessment processes. Such recommended research might then be evaluated and incorporated as appropriate into Assessment Reports.

Consider establishing more formal interfaces with professional societies and national academies of sciences to facilitate identification of authors from various scientific disciplines, including social sciences, during the author selection process. This could facilitate the task of the Bureau, Coordinating Lead Authors (CLAs), Technical Support Units (TSUs), and governments in identifying and recruiting the most appropriate disciplinary mix of scientists for the IPCC.

3. The IPCC could increase its efforts to facilitate the contributions of expertise from developing countries.

Selecting CLAs and LAs on the basis of scientific skills, capability, and reputation is paramount, but it is also important to reflect the perspectives of both developed and developing countries. Today, excellent scholars are available from all regions of the world.

The IPCC could invite authors from developing countries with less regard to where they are currently based. There are a significant number of scholars of international repute from the developing world living and working outside their countries of origin. These scholars could contribute significantly to IPCC reports

New partnerships, including with national, regional, and international academies of sciences, could support the author-nomination process. The academies might support CLAs, TSUs, and national focal points in identifying excellent researchers from a diverse set of geographic regions.

The IPCC could facilitate efforts of other organizations to build scientific expertise in developing countries. While the IPCC does not have the mandate to finance or execute such capacity-building efforts, the IPCC could recognize and support other international organizations that help develop stronger developing-country scientific expertise.

4. The IPCC could increase the efficiency of its operations and ensure scientific integrity through organizational improvements.

Preparing IPCC Reports is a complex management operation. Operational aspects of the Assessment-Report process could be improved significantly in a number of ways:

The IPCC should ensure that Chair and Co-Chairs of the Working Groups are selected early in the assessment cycle, and particularly before the scoping meetings, in order to enable careful preparation of the overall assessment process. Having the Chair and Co-Chairs engaged in the process from the beginning would also help foster a more deeply-shared vision between IPCC leadership and governments of the ultimate assessment products.

The IPCC could improve the efficiency of TSUs, which is essential for effectively managing the Assessment-Report process. The functioning of the TSUs requires frequent and intense face-to-face collaboration among staff and with the Co-Chairs. This requires maintaining a single TSU for each Working Group, physically located in a single geographic location under the authority of the Working Group Co-Chairs, with clearly assigned responsibilities. Geographic balance can be increased via global searches for qualified professionals, including from developing countries, to serve on the TSU staff.

Work organization, in particular of Lead Author (LA) meetings, could be greatly improved. Inefficient organization and high workload significantly reduce the incentives for researchers to contribute to the IPCC process. Frequent LA meetings are putting a high travel burden on authors, and the IPCC could reduce the number and length of LA Meetings (LAMs) and use means of remote collaboration, communication, and organization. Chapter Science Assistants (CSAs) provide critical support for chapter teams, facilitating the functioning and organization of work between and during LAMs. The IPCC could allow them to participate in all meetings and provide dedicated funding streams for CSAs for all chapters. The money saved by holding fewer and briefer LAMs could partly be dedicated to this purpose.

Consider expanding the definition of conflict of interest to include not only economic conflicts, but also conflicts due to institutional affiliation. For example, authors, Bureau members, Working Group leadership, and other IPCC personnel with dual roles as national negotiators could be identified as having a potential conflict of interest. Also, authors who work for an organization that aims to influence climate policy might be defined as having a potential conflict of interest. While this expanded definition need not preclude these individuals from working with the IPCC, public disclosure of the potential conflict of interest should help assure the integrity of the IPCC process. It could be valuable to have such an expanded definition in effect early in the AR6 process.

5. Outreach and communications could be strengthened.

The SPMs, as well as the Technical Summaries (TS), are widely considered by non-experts to be difficult to access and understand. It would be difficult to change the SPM process, given its negotiated character. However, the IPCC could consider engaging expert science communicators to help produce more concise TSs, making them more accessible to policymakers and the general public. In addition, re-naming the TS as “Executive Summary” could more accurately characterize this component of the Assessment Reports and draw the interest of a broader readership.

The impact of IPCC publications on the UNFCCC process may have suffered from not being more closely aligned in terms of timing. The IPCC could consider synchronizing the IPCC Assessment cycle with the UNFCCC negotiation schedule.

Next Steps

My co-authors and I are continuing to develop our thinking on these and other issues associated with the functioning of the IPCC. Whereas some commentators have argued that the IPCC has outlived its usefulness (or is irreparably broken), I prefer to resist the temptation to “throw out the baby with the bathwater.” Instead, I welcome your thoughts on how the IPCC and its procedures can be improved.

Critical thinking about “corporate social responsibility” (CSR) is needed, because there are few topics where discussions feature greater ratios of heat to light. With this in mind, two of my Harvard colleagues – law professor Bruce Hay and business school professor Richard Vietor – and I co-edited a book, Environmental Protection and the Social Responsibility of Firms: Perspectives from Law, Economics, and Business.

At issue is the appropriate role of business with regard to environmental protection. Everyone agrees that firms should obey the law. But beyond the law – beyond compliance with regulations – do firms have additional responsibilities to commit resources to environmental protection? How should we think about the notion of firms sacrificing profits in the social interest?

Much of what has been written on this question has been both confused and confusing. Advocates, as well as academics, have entangled what ought to be four distinct questions about corporate social responsibility: may they, can they, should they, and do they.

First, may firms sacrifice profits in the social interest – given their fiduciary responsibilities to shareholders? Does management have a fiduciary duty to maximize corporate profits in the interest of shareholders, or can it sacrifice profits by voluntarily exceeding the requirements of environmental law? Einer Elhauge, a professor at Harvard Law School, challenges the conventional wisdom that managers have a simple legal duty to maximize corporate profits. He argues that managers have freedom to diverge from the goal of profit maximization, partly because their legal duties to shareholders are governed by the “business judgment rule,” which gives them broad discretion to use corporate resources as they see fit.

If a company’s managers decide, for example, to use “green” inputs, devise cleaner production technologies, or dispose of their waste more safely, courts will not stop them from doing so, no matter how disgruntled shareholders may be at such acts of public charity. The reason is that for all a judge knows, such measures – particularly when they are well publicized – will add to the firm’s bottom line in the long run by increasing public goodwill. But this line of argument contradicts the very premise, since it is based upon the notion that the actions are not sacrificing profits, but contributing to them.

This leads directly to the second question. Can firms sacrifice profits in the social interest on a sustainable basis, or will the forces of a competitive market render such efforts transient at best? Paul Portney, Dean of the Eller College of Management at the University of Arizona, notes that for firms that enjoy monopoly positions or produce products for well-defined niche markets, such extra costs can well be passed on to customers. But for the majority of firms in competitive industries – particularly firms that produce commodities – it is difficult or impossible to pass on such voluntarily incurred costs to customers. Such firms have to absorb those extra costs in the form of reduced profits, reduced shareholder dividends, and/or reduced compensation, suggesting that, in the face of competition, such behavior is not sustainable.

This leads to the third question of CSR: even if firms may carry out such profit-sacrificing activities, and can do so, should they – from society’s perspective? Is this likely to lead to an efficient use of social resources? To be more specific, under what conditions are firms’ CSR activities likely to be welfare-enhancing? Portney finds that this is most likely to be the case if firms pursuing CSR strategies are doing so because it is good business – that is, profitable. Once again, a positive response violates the premise of the question. But for more costly CSR investments, concern exists about the opportunity costs that will be involved for firms. Further, in the case of companies that behave strategically with CSR to anticipate and shape future regulations, welfare may be reduced if the result is less stringent standards (that would have been justified).

Finally, do firms behave this way? Do some firms reduce their earnings by voluntarily engaging in environmental stewardship? Forest Reinhardt of the Harvard Business School addresses this question by surveying the performance of a broad cross-section of firms, and finds that only rarely does it pay to be green. That said, situations do exist in which it does pay. Where one can increase customers’ willingness to pay, reduce one’s costs, manage future risk, or anticipate and defer costly governmental regulation, then it may pay to be green. Overall, Reinhardt acknowledges the existence of these opportunities for some firms – examples such as Patagonia and DuPont stand out – but the empirical evidence does not support broad claims of pervasive opportunities.

So, where does this leave us? May firms engage in CSR, beyond the law? An affirmative though conditional answer seems appropriate. Can firms do so on a sustainable basis? Outside of monopolies and limited niche markets, the answer is probably negative. Should they carry out such beyond-compliance efforts, even when doing so is not profitable? Here – if the alternative is sound and effective government policy – the answer may not be encouraging. And the last question – do firms generally carry out such activities – seems to lead to a negative assessment, at least if we restrict our attention to real cases of “sacrificing profits in the social interest.”

But definitive answers to these questions await the results of rigorous, empirical research. In the meantime, we ought to prevent muddled thinking by keeping separate these four questions of corporation social responsibility.